Looking for the best things to do in Portofino? With its pastel coloured fishermen’s houses, tiny harbour and stunning sea views, Portofino is a chic Italian retreat for holidaymakers. There are plenty of great things to do in Portofino, whatever your budget.
I may earn a commission at no extra cost to you if you make a purchase through one of my affiliate links.
I have travelled extensively throughout this region, with my most recent visit being in October 2022. Liguria is quite a large region, so it will help to know where all the attractions are and how to get to them. Be sure to read my other Italy posts before your trip.
10 Excellent Things to do in Portofino
The pretty Italian town of Portofino is lined with exclusive boutiques and restaurants hosting al fresco tables overlooking the protected waters of the surrounding marine reserve. May and June are the best months to visit – after that it can be too crowded to enjoy it properly.
Portofino is popular with wealthy holiday-makers so you may find the prices a bit inflated when compared to the other Ligurian towns nearby. However despite its sophisticated VIP status, there are plenty of things to do in Portofino for those on a budget too.
I recommend visiting Portofino by boat for a day trip, whilst basing yourself in one of the other Ligurian towns nearby, such as Rapallo or Santa Margherita. The waters in this area are usually adorned with glamorous superyachts, which make for a spectacular vista.
Keep reading for my 10 things to do in Portofino.
1. Check out the pastel coloured houses.
There is an ancient tradition throughout the Ligurian region for painting houses in colourful hues. In Portofino the trompe l’oeil painting techniques are more prevalent than some of the neighbouring towns.
Trompe L’oeil literally means ‘deceive the eye’ and it refers to the technique of painting realistic facades on shop fronts and house fascias. For example you may see brightly coloured ‘shutters’ but when you look closely, they are just decorations.
If you head to my Instagram highlights you can see more examples of the trompe l’oeil painting techniques close-up (just scroll to the Portofino highlight).
2. Eat lunch in the Piazzetta.
Piazzetta di Portofino is the central square overlooking the sea, framed by restaurants with terrace seating. It’s a beautiful place to sit and watch the world go by. You could order lunch or drinks or gelato, but be aware the prices will be inflated here.
3. Hit the designer shops.
If you like to splash the cash, then you’ll love all the designer boutiques and high-end stores in Portofino. The main streets for luxury brands and designer shops are Molo Umberto I, Calata Marconi, Via Roma and Piazza Martiri dell’Olivetta. I recommend using a Europe-friendly credit card.
4. Visit San Martino church.
?Chiesa del Divo Martino, Salita della Chiesa, 16034 Portofino GE, Italy
One of several free things to do in Portofino, this is a very old church (10th Century) with a drastically contrasting interior to its rather plain exterior. Inside there are lots of beautiful paintings, marble columns, arches and gold ornaments. Of the paintings, the most valuable is the Madonna del Rosario, although the original painter is still a mystery.
Remember to cover up bare shoulders with a scarf like this one when visiting churches.
5. Visit Brown’s Castle.
?Castello Brown, Via alla Penisola, 13, 16034 Portofino GE, Italy
One of the free things to do in Portofino, this is an ancient castle with beautiful Mediterranean gardens, which is very popular for weddings and celebrations due to its stunning views and sought after location. It is easy to climb up the hill to the entrance, and you will be stunned by the beautiful romantic interiors.
6. Visit Portofino lighthouse.
?Faro di Portofino, Via alla Penisola, 16034, Portofino GE, Italy
Portofino lighthouse might have been built in 1917 but it is still operational, and once you have climbed to the top of the hill you might find the lighthouse keeper there. The lighthouse keeper lives at the base of the tower and is happy to talk to tourists!
It’s worth taking a pair of compact binoculars to see the view from here.
7. Take a boat trip from Portofino
One of the best things to do in Portofino is to take a boat trip. Boats sail to Rapallo, Santa Margherita or Genova. It’s a spectacular ride and you will see lots of glamorous yachts as well as the picturesque scenery. There are five different ferry lines or you can get private water taxis for a more luxurious experience.
If you’d rather go for something a little more private, you can charter a boat or take a private boat tour.
8. Follow a Portofino hiking trail.
?Portofino Regional Park, 16034 Portofino, Metropolitan City of Genoa, Italy
There are several hiking trails at Portofino – the most panoramic is perhaps the trail to Camogli which is around 3 hours long. You can hike all year round in the Portofino Regional Park and all of the wonderful coastal paths which snake their way past celebrities villas, churches, the lighthouse and the castle.
You can also try a personal hiking guide who picks you up from Santa Margherita and makes sure you don’t miss any of the stunning vistas.
If you suffer from blisters when hiking, I recommend these amazing hiking socks which prevent blisters even on extremely long hikes (10 hours+).
9. Try the local Portofino specialities.
All Italian towns have their own local speciality dish – in Portofino it is Pasta di Portofino, a dish made of trofie pasta, pesto and tomatoes. Both trofie pasta and pesto are widely celebrated in Portofino.
A common appetiser is octopus salad – ligurian octopus is boiled before being mixed with leaves of basil and parsley, then flavoured with a mix of garlic, olive oil, and lemon juice sourced from locally grown lemon trees.
You will often see the locals drinking Sciacchetrà wine, which is made in the nearby Cinque Terre area. For dessert there is a famous mixed gelato sundae called paciugo, and a creamy pudding called a bunettu de laete.
Lastly of course you can’t forget the Focaccia bread for which the Ligurian region is famous. Foacaccia is doughy, oily and delicious at any time of day with any number of toppings.
If you want to try to recreate some of the famous Ligurian recipes at home, you can buy Italian trofie pasta here, and I also recommend this Ligurian cookbook too.
There is a great tour in Portofino which manages to combine a boat trip, walking tour, pesto class and lunch all into the space of 3 hours.
10. Dive the Portofino Marine Park.
The Area Marina Protetta di Portofino, established in 1999, covers 865 acres (350 hectares) of the sea off the Portofino promontory. The area is made up of different zones with varying degrees of restrictions on water sports and fishing.
In Zone A, which protects the delicate marine ecosystem, boating, anchoring, and diving are prohibited. Fewer activities are restricted in Zone C where visitors can enjoy swimming, kayaking, stand-up paddleboarding, or snorkelling .
Portofino Marine Park not only contains many beautiful sights and wildlife, it also has a religious bronze statue which is famous within the diving community. You can find more information on the Portofino Diving Group website. The tour starts in front of San Fruttuoso beach.
Map of things to do in Portofino.
FAQs for things to do in Portofino, Italy.
Below are some frequently asked questions about things to do in Portofino.
Q: What are the must-see attractions and things to do in Portofino?
A: Some must-see attractions and things to do in Portofino include:
- Portofino Harbour: A picturesque harbour area lined with colourful buildings, luxury yachts, and charming cafes.
- Castello Brown: A historic fortress offering panoramic views of Portofino and the surrounding coastline. It’s a great spot for photography and exploring history.
- Church of St. George (Chiesa di San Giorgio): A small but beautiful church located on a hill, offering great views of the harbour.
- Parco Naturale Regionale di Portofino: A natural park with hiking trails, scenic viewpoints, and diverse flora and fauna.
Q: When is the best time to visit Portofino?
A: The best time to visit Portofino is during the spring (April to June) and fall (September to October) when the weather is pleasant and there are fewer tourists.
Summer (July and August) is popular but can be crowded and hot. Winter (November to March) is quieter but can be rainy and some attractions might have limited hours.
Q: What are the best outdoor things to do in Portofino?
A: Portofino offers a range of outdoor activities, including:
- Hiking: Explore the trails in Parco Naturale Regionale di Portofino, such as the trail to the lighthouse for stunning views.
- Boat Tours: Take a boat tour to see the coastline and nearby villages or to explore secluded coves and beaches.
- Snorkelling and Swimming: Enjoy the clear waters of the Ligurian Sea with snorkelling or swimming at beaches like Spiaggia di Paraggi.
- Kayaking and Paddleboarding: Rent equipment to explore the waters around Portofino at your own pace.
Q: Are there any local festivals or events in Portofino?
A: Portofino hosts several local festivals and events, including:
- Portofino Christmas Market: Held in December, featuring local crafts, food, and festive decorations.
- Festival of St. George: Celebrated on April 23rd with processions, music, and local festivities in honour of the town’s patron saint.
- Portofino International Film Festival: An annual event showcasing international films, typically held in summer.
Q: What local dishes and specialties should I try in Portofino?
A: Local dishes and specialties to try include:
- Pesto Genovese: A traditional basil pesto from the nearby region of Genoa, often served with pasta or as a condiment.
- Focaccia: A type of flatbread, often seasoned with olive oil and herbs, and a local favourite.
- Seafood: Fresh seafood dishes, including anchovies, calamari, and local fish, are popular in Portofino’s restaurants.
- Tiramisu: An Italian classic dessert made with coffee-soaked ladyfingers and mascarpone cheese.
Q: What are the best neighbourhoods or areas to stay in Portofino?
A: The best areas to stay in Portofino include:
- Portofino Harbour: Central location with easy access to restaurants, shops, and the harbour.
- Paraggi: A nearby area with a beautiful beach and luxurious accommodations, just a short walk from Portofino.
- Santa Margherita Ligure: A neighbouring town with more accommodation options and easy access to Portofino via boat or short drive. Read more about Santa Margherita Ligure.
Q: How can I get to Portofino from Genoa or Milan?
A: To get to Portofino from Genoa or Milan:
- From Genoa: Take a train from Genoa’s main train station to Santa Margherita Ligure (approximately 30 minutes). From there, you can take a bus, taxi, or ferry to Portofino.
- From Milan: Take a train from Milan’s central station to Santa Margherita Ligure (approximately 2 hours). Then, transfer to a bus, taxi, or ferry to Portofino.
Q: What should I know about local customs and etiquette in Portofino?
A: Here are a few local customs and etiquette tips:
- Dining Etiquette: It’s customary to greet with “buongiorno” (good morning) or “buonasera” (good evening) when entering restaurants or shops. Tipping is appreciated but not obligatory.
- Dress Code: Smart casual is appropriate for dining out or exploring the town. Swimsuits should be worn only at the beach or pool.
- Language: Italian is the primary language, but many locals in tourist areas speak English.
Q: Are there any local shopping opportunities in Portofino?
A: Yes, Portofino offers several shopping opportunities:
- Luxury Boutiques: Browse high-end shops selling designer clothing, accessories, and jewellery.
- Local Crafts: Find shops offering local crafts, including handmade ceramics, textiles, and artisanal products.
- Market Stalls: Explore local market stalls for fresh produce, local foods, and souvenirs.
Q: What are some unique things to do in Portofino?
A: Some unique things to do in Portofino include:
- Visit the Lighthouse: Hike or take a boat to the iconic Portofino Lighthouse for spectacular views of the coastline and the Mediterranean Sea.
- Explore the San Fruttuoso Abbey: Accessible by boat or hiking, this historic abbey is nestled in a secluded bay and offers a glimpse into Italy’s past.
Q: Are there any day trips or nearby attractions from Portofino?
A: Yes, there are several day trips and nearby attractions to explore:
- Santa Margherita Ligure: A nearby town with beautiful beaches, shopping, and dining options. It’s also a hub for boat trips to Portofino. Read my post about Santa Margherita.
- Cinque Terre: A famous coastal area with five charming villages, accessible by train or boat from Portofino. Read my article on the 5 towns of the Cinque Terre.
- Genoa: A historic city with a rich maritime heritage, museums, and an old town that’s worth exploring.
Q: What are some family-friendly things to do in Portofino?
A: Family-friendly things to do in Portofino include:
- Beach Time at Paraggi: Enjoy the sandy beach and calm waters, ideal for families with children.
- Boat Rides: Take a family boat tour to explore the coastline and nearby bays, with options for glass-bottom boats for a fun underwater view.
- Visit the Portofino Marine Protected Area: Explore the underwater world with snorkelling or a guided tour, and learn about marine life.
Q: What are some romantic things to do in Portofino?
A: Romantic things to do in Portofino include:
- Sunset Dinner: Enjoy a romantic dinner at a waterfront restaurant with views of the harbour and the setting sun.
- Private Boat Tour: Rent a private boat for a sunset cruise along the coast, perfect for a special evening.
- Relax at a Luxury Hotel: Stay in one of Portofino’s upscale hotels with ocean views, offering luxurious amenities and intimate settings.
Q: Are there any wellness or spa options in Portofino?
A: Yes, Portofino offers several wellness and spa options:
- Spa Treatments: Many luxury hotels in Portofino have in-house spas offering massages, facials, and other wellness treatments.
- Yoga and Fitness Classes: Some hotels and wellness centres offer yoga classes, fitness sessions, and wellness retreats.
- Relaxation by the Sea: Enjoy relaxing by the beach or pool at luxury resorts, perfect for unwinding and enjoying the Mediterranean climate.
Q: What are the best shopping areas in Portofino?
A: The best shopping areas in Portofino include:
- Portofino Harbour: Browse luxury boutiques and designer shops along the harbour, featuring high-end fashion, accessories, and jewellery.
- Via Roma: The main shopping street in Portofino, lined with shops selling local crafts, souvenirs, and upscale goods.
- Local Markets: Explore markets for fresh produce, local foods, and unique handmade items.
Q: What are the best viewpoints in Portofino?
A: Some of the best viewpoints in Portofino are:
- Castello Brown: Offers panoramic views of the harbour and surrounding coastline.
- Portofino Lighthouse: Provides stunning views of the sea and the rugged coastline.
- The Hilltop Trails: Various hiking trails in the surrounding hills offer stunning views of Portofino and the Mediterranean Sea.
And that’s it for my 10 things to do in Portofino – I hope this article has helped you to plan your trip and find things to do within your budget.
You may also be interested in Santa Margherita, Naples, Cinque Terre and Rapallo.
Related Reading: things to do in Portofino.
Here are some articles related to this post on things to do in Portofino.
Have you been to Portofino? Feel free to leave your comments below.
Pin it for later – 10 Things to do in Portofino
If you enjoyed this post, or found it useful, feel free to Buy Me a Coffee online.
You are reading Hazel’s Travels – an online publication and travel blog which aims to provide advice and inspiration for travel in Europe, the UK and USA.
Popular categories: Cyprus | NYC | Italy | Canary Islands | London | Malta.
Leave a Reply